THe brand
After growing up sewing with her Supergran and dreaming of becoming a Fashion Designer since a little girl, Hayley officially launched her diffusion label 'H.S' in 2012 due to the huge demand of her 2009 Degree Show Collection 'New Frontiers'. Hayley was filled with a desire to diffuse the intricate and very detailed designs of that collection more affordable and accessible while also preserving the individual personality of her customers.
Hugely inspired by women she grew up with, the H·S female is a strong, forward thinking and aspirational woman who wants to look as strong as she feels. Drawing inspiration from the same iconic women she designs for, the contemporary designs of H·S exist in the space between the High Street and High End, proving that it doesn’t have to cost the world to look on top of it, while also working in an environmentally conscious way. Every single H.S garment (excluding T-Shirts) is produced in limited runs in Hayley's design and manufacturing space in Scotland, ensuring each and every H.S garment is made with love and care by locally employed talented seamstresses and tailors on top of encouraging the brands zero waste policy.
Sourcing great quality fabrics from all over the world, Hayley always finds a use for fabrics scraps and waste, turning them into zero waste bustiers, bags and accessories. All H.S packaging is biodegradable and compostable. As well as the ready to wear brand 'H.S' being sold direct to customer via this webstore and flagship store in Dundee, Scotland. Hayley also offers a custom made service - a made to order service of only her own previous design work, where you can be sure to own a unique H.S garment handcrafted in Scotland like no other.